Artlantic (Art Project)

The Atlantic City Alliance has announced a new five-year program, Artlantic, designed as part of the Atlantic City Master Plan to drive tourism through interactive public art displays. Internationally renowned Moment Factory and international curator Lance Fung have teamed up with the ACA to create a new generation of Atlantic City spectaculars, which are reminiscent of Atlantic City’s long tradition of unique destination experiences.

Major urban centers around the world have seen the positive impact that collaborative public art projects can have on the community by creating beauty and conversation where there may be only blight or empty space. Art is a proven draw for visitors. Both the Moment Factory show and the Lance Fung installations will expand the experience a visitor has in Atlantic City. Each free public display will be engaging and thought provoking.

San Fransisco and New York-based Lance Fung founded his company in 1999 as arts organization without borders. He fosters emerging and established artists in ambitious projects. Mr. Fung has found success across a broad spectrum of installments and galleries all over the world, best known for the 2004 “The Snow Show” exhibition in Finland, having presented the collaborative works of thirty internationally recognized artists and architects, including Yoko Ono, Morphosis, Kiki Smith and Tadao Ando.

For the Atlantic City Alliance, Lance Fung will collaborate with a broad base of talented artists including select individuals from New Jersey to lead the series of five art installations along the Atlantic City boardwalk. The first two installations, ARTLANTIC: wonder, will be built throughout the summer and culminate in the fall season of 2012. Mr. Fung has found success across a broad spectrum of installments and galleries all over the world, best known for the 2004 “The Snow Show” exhibition in Finland, having presented the collaborative works of thirty internationally recognized artists and architects, including Yoko Ono, Morphosis, Kiki Smith and Tadao Ando.

For more information about Artlantic, visit doatlanticcity.com .